Home - News - Yuefeng Aluminum Group's TopBrand "World's 500 Most Influential Brands" has once again achieved a "double advancement" in brand value and ranking
Yuefeng Aluminum Group's TopBrand "World's 500 Most Influential Brands" has once again achieved a "double advancement" in brand value and ranking
August 11, 2025
On August 9th, the 2025 TopBrand "World's 500 Most Influential Brands" list was released. Yuefeng Aluminum Group ranked 178th on the "World's 500 Most Influential Brands" list with a brand value of 53.26 billion US dollars. Its brand value increased by 10.87 billion US dollars compared to 2024, and its ranking on the list rose by 36 places, achieving another significant "double advancement". Among them, in the metal and mineral enterprises, the group's brand value ranks eighth in the world and third in China.
Since the "14th Five-Year Plan", Yuefeng Aluminum Group has thoroughly studied and implemented the important instructions on promoting the transformation of Chinese products into Chinese brands. Adhering to the brand concept of "turning stones into gold and benefiting humanity", it has continuously and deeply cultivated and accumulated around the six dimensions of "innovation, products, quality, service, culture, and ESG". We have explored the construction of a "values Brand Management System" that integrates multiple elements such as brand identity, brand architecture, brand protection, brand asset evaluation, and brand influence assessment. Many tasks have achieved a leap from zero breakthroughs to systematic advancement.
It is understood that the TopBrand "World's 500 Most Influential Brands" list samples cover over 43,000 well-known enterprises from 83 countries around the world. Based on the internationally recognized brand value assessment methodology and in combination with the ISO10668 and ISO20671 international standards, it takes the market value method as the foundation and comprehensively adopts brand competitiveness evaluation indicators. Conduct a comprehensive assessment of global brand value.
